Shop is designed to connect Shopify merchants with millions of engaged shoppers. Once eligible, merchants are automatically opted into selling on Shop. You can review eligibility requirements here. You can manage how you show up in Shop app via the Shop channel.
To grow your presence on the app and to establish Shop as a new channel for your brand, we suggest following the steps outlined in this blog.
If you want to browse Shop as a buyer, download the app via the QR code.