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Choose Platform
Shopify
or
Other

We’ve got a plan for you

Free Trial. Change or cancel your plan at any time.

Choose your website monthly visitors

1,000 visitors/month
Your estimated price is:
$19 /month
Choose your website
monthly visitors

Shop Videos

Best for brands eager to get their videos on the Shop app
Free forever
Highlights:
Be featured on Shop app home video feed (‘Popular videos for You’)
Shop Videos - shoppable videos on your Shop app listing
Share in emails/SMS or via socials
Sync, upload, or import from anywhere
Create interactive videos
Create video quizzes
Connect to your platforms, social and tools

Pro

Best for brands with under 30K visitors/month on their websites.
$19/month
5,000 views/month
Views track the number of times your Tolstoy was displayed to unique visitors. Additional views at $10/1,000 views.
Everything in Shop Videos, plus:
Publish videos anywhere on your website
Widget, Carousel, Embed, Stories and more!
Publish & host unlimited videos
Video search
Personalized video feed (‘For You’) based on AI recommendations
Custom branding
Advanced analytics, customer journeys and notifications

Business

Best for brands with 30K-100K visitors/month on their websites, and brands with multiple stores.
$299/month
50,000 views/month
Views track the number of times your Tolstoy was displayed to unique visitors. Additional views at $5/1,000 views.
Everything in pro, plus:
Connect multiple stores
Whitelabeling
Personalized onboarding
VIP support
Off site videos custom domains
BEST VALUE

Enterprise

Best for brands with over 100K visitors/month on their websites.
Let’s Talk
Unlimited views/month
Everything in business, plus:
30-Day free trial
Fixed price
Custom analytics
Dedicated success manager
Periodic strategy and performance analysis

Starter

Best for brands eager to get their videos on the Shop app
Free forever
Highlights:
Be featured on Shop app home video feed (‘Popular videos for You’)
Shop Videos - shoppable videos on your Shop app listing
Share in emails/SMS or via socials
Sync, upload, or import from anywhere
Create interactive videos
Create video quizzes
Connect to your platforms, social and tools
All highlights
Videos on Shop App
Feature videos on Shop Home feed
Feature videos on your Shop app listing - homepage and PDPs
Videos on Website
Monthly views
N/A on Free plan
Additional views
N/A on Free plan
Multiple website domains
N/A on Free plan
Shoppable videos
Video feeds, stories, carousels and more
N/A on Free plan
‘For You’ personalized video feed
N/A on Free plan
Video search
N/A on Free plan
‘Add-to-cart’ and ‘share’ directly from video feed
N/A on Free plan
Multiple design templates
N/A on Free plan
Video Content Management
Auto-import from TikTok, Instagram and Google Drive and any other video source
Automatically publish on PDPs at scale
N/A on Free plan
Publish on unlimited website pages
N/A on Free plan
Publish and host unlimited videos
Import file size
4000MB
AI Features
Suggested videos for products - Beta
Recommendation engine
Video search
AI Co-pilot
Custom Branding
Customize video feed (behavior & design)
N/A on Free plan
Customize design of carousel tiles, video widgets, and stories
N/A on Free plan
Customize shoppable CTA buttons
N/A on Free plan
Edit thumbnail
Remove Tolstoy branding
Advanced Analytics & notifications
Conversions dashboard
N/A on Free plan
Views and engagement dashboard
Onsite performance dashboard
N/A on Free plan
Video performance analytics
Step-by-step viewer journeys
N/A on Free plan
Shop Videos dashboard (coming soon)
Support
Live chat support
VIP support
Personalized onboarding
Dedicated CSM
Video Recording
Upload, record or import from social
Screen & camera bubble
Recording length
5 minutes per video part
Video Interactions
Interactive videos
Video quizzes
In-video audio/video/text response video quizzes
Closed captions
Auto transcribe
Video chapters navigation
Sharing
Share by link
Share on Social
Embed in email/SMS
Widget rules & triggers
Custom widget rules & triggers
Integrations
E-commerce platforms: Shopify, Shopify Plus, Saleforce commerce cloud, Magento, Commerce Tools…
Social Media: TikTok, Instagram
Cloud storage: Google Drive, Box, Dropbox, Notion…
Video: Synthesia, Runway, Pika
Email, SMS & CDP: Klaviyo, MailChimp, Yotpo
Support: Intercom, Zendesk, Gorgias
CRM: HubSpot, Monday, SalesLoft, Outreach
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Pro

Best for brands with under 30K visitors/month on their websites.
$19/month
5,000 views/month
Views track the number of times your Tolstoy was displayed to unique visitors. Additional views at $10/1,000 views.
EVERYTHING IN SHOP VIDEOS, PLUS:
Publish videos anywhere on your website
Widget, Carousel, Embed, Stories and more!
Publish & host unlimited videos
Video search
Personalized video feed (‘For You’) based on AI recommendations
Custom branding
Advanced analytics, customer journeys and notifications
All highlights
Videos on Shop App
Feature videos on Shop Home feed
Feature videos on your Shop app listing - homepage and PDPs
Videos on Website
Monthly views
5,000
Additional views
$10/1,000 views
Multiple website domains
Shoppable videos
Video feeds, stories, carousels and more
‘For You’ personalized video feed
Video search
‘Add-to-cart’ and ‘share’ directly from video feed
Multiple design templates
Video Content Management
Auto-import from TikTok, Instagram and Google Drive and any other video source
Automatically publish on PDPs at scale
Publish on unlimited website pages
Publish and host unlimited videos
Import file size
400MB
AI Features
Suggested videos for products - Beta
Recommendation engine
Video search
AI Co-pilot
Custom Branding
Customize video feed (behavior & design)
Customize design of carousel tiles, video widgets, and stories
Customize shoppable CTA buttons
Edit thumbnail
Remove Tolstoy branding
Advanced Analytics & notifications
Conversions dashboard
Views and engagement dashboard
Onsite performance dashboard
Video performance analytics
Step-by-step viewer journeys
Shop Videos dashboard (coming soon)
Support
Live chat support
VIP support
Personalized onboarding
Dedicated CSM
Video Recording
Upload, record or import from social
Screen & camera bubble
Recording length
15 minutes
Video Interactions
Interactive videos
Video quizzes
In-video audio/video/text response
Closed captions
Auto transcribe
Video chapters navigation
Sharing
Share by link
Share on Social
Embed in email/SMS
Widget rules & triggers
Custom widget rules & triggers
Integrations
E-commerce platforms: Shopify, Shopify Plus, Saleforce commerce cloud, Magento, Commerce Tools…
Social Media: TikTok, Instagram
Cloud storage: Google Drive, Box, Dropbox, Notion…
Video: Synthesia, Runway, Pika
Email, SMS & CDP: Klaviyo, MailChimp, Yotpo
Support: Intercom, Zendesk, Gorgias
CRM: HubSpot, Monday, SalesLoft, Outreach
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Business

Best for brands with 30K-100K visitors/month and video messaging teams
$299/month
50,000 views/month
Views track the number of times your Tolstoy was displayed to unique visitors. Additional views at $5/1,000 views.
Everything in pro, plus:
Connect multiple stores
Whitelabeling
Personalized onboarding
VIP Support
Custom domains
10 Business seats
For teams using video messages. You can add as many Business seats as you'd like. Pricing is $29/Seat.
All highlights
Videos on Shop App
Feature videos on Shop Home feed
Feature videos on your Shop app listing - homepage and PDPs
Videos on Website
Monthly views
50,000
Additional views
$5/1,000 views
Multiple website domains
Shoppable videos
Video feeds, stories, carousels and more
‘For You’ personalized video feed
Video search
‘Add-to-cart’ and ‘share’ directly from video feed
Multiple design templates
Video Content Management
Auto-import from TikTok, Instagram and Google Drive and any other video source
Automatically publish on PDPs at scale
Publish on unlimited website pages
Publish and host unlimited videos
Import file size
1GB
AI Features
Suggested videos for products - Beta
Recommendation engine
Video search
AI Co-pilot
Custom Branding
Customize video feed (behavior & design)
Customize design of carousel tiles, video widgets, and stories
Customize shoppable CTA buttons
Edit thumbnail
Remove Tolstoy branding
Advanced Analytics & notifications
Conversions dashboard
Views and engagement dashboard
Onsite performance dashboard
Video performance analytics
Step-by-step viewer journeys
Shop Videos dashboard (coming soon)
Support
Live chat support
VIP support
Personalized onboarding
Dedicated CSM
Video Recording
Upload, record or import from social
Screen & camera bubble
Recording length
15 minutes
Video Interactions
Interactive videos
Video quizzes
In-video audio/video/text response
Closed captions
Auto transcribe
Video chapters navigation
Sharing
Share by link
Share on social
Embed in email/SMS
Widget rules & triggers
Custom widget rules & triggers
Integrations
E-commerce platforms: Shopify, Shopify Plus, Saleforce commerce cloud, Magento, Commerce Tools…
Social Media: TikTok, Instagram
Cloud storage: Google Drive, Box, Dropbox, Notion…
Video: Synthesia, Runway, Pika
Email, SMS & CDP: Klaviyo, MailChimp, Yotpo
Support: Intercom, Zendesk, Gorgias
CRM: HubSpot, Monday, SalesLoft, Outreach
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Enterprise

Best for brands with over 100K visitors/month and brands seeking enterprise-grade service level
Let’s Talk
Unlimited views/month
Everything in business, plus:
30-Day Free Trial
Fixed price
Custom analytics
Dedicated Success Manager
Periodic strategy and performance analysis
All highlights
Videos on Shop App
Feature videos on Shop Home feed
Feature videos on your Shop app listing - homepage and PDPs
Videos on Website
Monthly views
Unlimited
Additional views
Unlimited
Multiple website domains
Shoppable videos
Video feeds, stories, carousels and more
‘For You’ personalized video feed
Video search
‘Add-to-cart’ and ‘share’ directly from video feed
Multiple design templates
Video Content Management
Auto-import from TikTok, Instagram and Google Drive and any other video source
Automatically publish on PDPs at scale
Publish on unlimited website pages
Publish and host unlimited videos
Import file size
Unlimited
AI Features
Suggested videos for products - Beta
Recommendation engine
Video search
AI Co-pilot
Custom Branding
Customize video feed (behavior & design)
Customize design of carousel tiles, video widgets, and stories
Customize shoppable CTA buttons
Edit thumbnail
Remove Tolstoy branding
Advanced Analytics & notifications
Conversions dashboard
Views and engagement dashboard
Onsite performance dashboard
Video performance analytics
Step-by-step viewer journeys
Shop Videos dashboard (coming soon)
Support
Live chat support
VIP support
Personalized onboarding
Dedicated CSM
Video Recording
Upload, record or import from social
Screen & camera bubble
Recording length
Unlimited
Video Interactions
Interactive videos
Video quizzes
In-video audio/video/text response
Closed captions
Auto transcribe
Video chapters navigation
Sharing
Share by link
Share on social
Embed in email/SMS
Widget rules & triggers
Custom widget rules & triggers
Integrations
E-commerce platforms: Shopify, Shopify Plus, Saleforce commerce cloud, Magento, Commerce Tools…
Social Media: TikTok, Instagram
Cloud storage: Google Drive, Box, Dropbox, Notion…
Video: Synthesia, Runway, Pika
Email, SMS & CDP: Klaviyo, MailChimp, Yotpo
Support: Intercom, Zendesk, Gorgias
CRM: HubSpot, Monday, SalesLoft, Outreach
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Compare plans

Shop Videos

Free forever

Business

$299/month

Enterprise

Let’s Talk
Videos on Shop App
Feature videos on Shop home feed
Feature videos on your Shop app listing - homepage and PDPs
Videos on Website
Monthly views
N/A on Free plan
5,000
50,000
Unlimited
Additional views
N/A on Free plan
$10/1,000 views
$5/1,000 views
Unlimited
Multiple website domains
N/A on Free plan
Shoppable Videos
Video feeds, Stories, Carousels and more
N/A on Free plan
‘For You’ personalized video feed
N/A on Free plan
Video search
N/A on Free plan
‘Add-to-cart’ and ‘share’ directly from video feed
N/A on Free plan
Multiple design templates
N/A on Free plan
Video Content Management
Auto-import from TikTok, Instagram and Google Drive and any other video source
Automatically publish on PDPs at scale
N/A on Free plan
Publish on unlimited website pages
N/A on Free plan
Publish and host unlimited videos
Import file size
400MB
400MB
1GB
Unlimited
AI Features
Suggested videos for products - Beta
Recommendation engine
Video search
AI Co-pilot
Custom Branding
Customize video feed
(behavior & design)
N/A on Free plan
Customize design of carousel tiles, video widgets, and stories
N/A on Free plan
Customize shoppable CTA buttons
N/A on Free plan
Edit thumbnail
Remove Tolstoy branding
Advanced Analytics & Notifications
Conversions dashboard
N/A on Free plan
Views and engagement dashboard
Onsite performance dashboard
N/A on Free plan
Video performance analytics
Step-by-step viewer journeys
N/A on Free plan
Shop Videos dashboard
(coming soon)
Support
Live chat support
VIP support
Personalized onboarding
Dedicated CSM
Video Recording
Upload, record or import from social
Screen & camera bubble
Recording length
5 minutes per video part
15 minutes
15 minutes
Unlimited
Video Interactions
Interactive videos
Video quizzes
In-video audio/video/text response
Closed captions
Auto transcribe
Video chapters navigation
Sharing
Share by link
Share on social
Embed in email/SMS
Widget rules & triggers
Custom widget rules & triggers
Integrations
E-commerce platforms: Shopify, Shopify Plus, Saleforce commerce cloud, Magento, Commerce Tools…
Social Media: TikTok, Instagram
Cloud storage: Google Drive, Box, Dropbox, Notion…
Video: Synthesia, Runway, Pika
Email, SMS & CDP: Klaviyo, MailChimp, Yotpo
Support: Intercom, Zendesk, Gorgias
CRM: HubSpot, Monday, SalesLoft, Outreach

Frequently Asked Questions

Can I get started for free?

+︁

Absolutely! Tolstoy Shop Videos plan, including Shoppable videos on the Shop app, is free to use indefinitely.

Can I start a free trial of paid plans?

+︁

That's right! You can start a 14-day free trial on the Pro and Business plans.
To try the Enterprise plan contact our Sales team.

Can I have videos on Shop app for free?

+︁

Absolutely! Shop videos, including been featured on the Shop home ‘Popular videos for you’ feed, is 100% free. Forever.

What are views?

+︁

Views track the number of times your Tolstoy was displayed to unique visitors.

What happens if I max my views?

+︁

Your videos will continue to run and you will be automatically billed for additional views as detailed on the Pro and Business plans.

What are my payment options?

+︁

All payments are made via credit card for the Pro plan.
For Business and Enterprise accounts, we can issue an invoice with payment via ACH, or wire. Contact our team for more information.

Do you have monthly and yearly billing options?

+︁

Only for Business and Enterprise accounts. Contact our team for more information.

Can I cancel or change my subscription?

+︁

Yes, you can change or cancel your subscription at any time via your Tolstoy account settings. All premium features will be available within a month from your last payment.